As a young entrepreneur, Johan van de Pol already had an ambitious plan to create the fastest web shops in the Netherlands with a hosting platform. It succeeded! Hipex was growing fast and was technically advanced, so Johan and the co-shareholders and the management team were often approached by potential buyers. Why they called in Hogenhouck and how they liked it, he explains enthusiastically. Johan also looks back on what this meant for him personally and what tips he has for entrepreneurs.