Van Rosmalen Kliniek, a specialist in skin rejuvenation, injectables, and cosmetic treatments, joined the Leading Aesthetics Group in August 2025, a new nationwide platform in which six leading clinics in the field of aesthetic care have joined forces. Hogenhouck M&A advised the founders of Van Rosmalen Kliniek on this transaction.
About the Van Rosmalen Clinic
Since its founding in 2011, Van Rosmalen Clinic has become a well-established name in the field of aesthetic medicine in the Netherlands. The clinic is known for its personalized approach, medical expertise, and natural-looking results. With locations in Rotterdam, The Hague, and Nijmegen, the clinic offers a wide range of treatments, including fillers, Botox, laser therapy, microneedling, and chemical peels.
Our treatment philosophy is summarized in the Confidence Booster® concept, which we developed ourselves—the “golden key” to a lifelong, natural, and well-groomed appearance.
“Each of our founders brings more than 20 years of pioneering expertise to the table—not only in delivering outstanding results, but also in redefining the possibilities of aesthetic medicine. Their vision sets a new standard where innovation, integrity, and sustainable care converge to shape the future of high-quality aesthetic treatments.”—Annemarie van Rosmalen, Chief Medical Officer, Leading Aesthetics Group.
About Leading Aesthetics Group
Leading Aesthetics Group is the first nationwide platform in which the leaders of the Dutch aesthetic medicine sector have joined forces. The establishment of this platform marks an important milestone in the sector’s continued professionalization and consolidation. Each affiliated clinic brings a strong local reputation, a loyal client base, and proven medical expertise to the table. Together, they form a network with nationwide coverage and a shared ambition: to provide high-quality, physician-led aesthetic care centered on safety, trust, and lasting results. The group focuses on minimally invasive treatments performed by experienced medical specialists. The range of treatments includes injectables, advanced skin and laser therapies, and hair transplants. With Leading Aesthetics Group, the Dutch market gains an innovative, forward-thinking player that stands for medical quality and a personalized approach to aesthetic care.
Advice from Hogenhouck M&A
The deal team at Hogenhouck M&A, consisting of Victor Rosier, Bo van der Ven, and Emma Dugrenier, advised Van Rosmalen Clinic throughout the entire M&A process.
“It was inspiring to work with Annemarie and Nick on this strategic move. This process required precision, speed, and trust. The establishment of Leading Aesthetics Group marks an important milestone in the continued professionalization of the aesthetic sector. We are proud to have been able to contribute to this. We look forward with interest to the platform’s next phase of growth,” said Victor Rosier, partner at Hogenhouck M&A.
Annemarie van Rosmalen adds:“Hogenhouck M&A operates as an entrepreneurial, well-coordinated team that’s available 24/7. As an entrepreneur, it’s wonderful to take and maintain control of the process. A listening ear, short lines of communication, and managing expectations. You can tell that the advisors at Hogenhouck are entrepreneurs themselves. Thank you, Emma, Bo, Victor, and Rik.”
Supported by Bencis, with a focus on sustainable growth
Leading Aesthetics Group is backed by Bencis, an investment firm with extensive experience in scaling up multisite healthcare organizations. The group follows a clear buy-and-build strategy, focused on sustainable growth and further consolidation within the highly fragmented aesthetic market, both in the Netherlands and across Europe.
Thanks to this partnership, the group benefits from operational synergies, shared innovation, and top-quality medical care. Each clinic retains its own unique character, while together they are building a platform that sets the new standard for aesthetic care.
Affiliated Clinics
- Van Rosmalen Clinic – Rotterdam / The Hague / Nijmegen
- Arthur Ludlage, Cosmetic Clinic – Haarlem
- Amstelzijde Clinic – Amstelveen / Amsterdam
- Claus Holtz – Amsterdam
- Gooische Rimpels – Hilversum
- De Kroon Hair Clinic – Breda
